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White hair fill-in powder in mirrored compact with dual-ended brush applicator

As Seen On TV

As Seen On TV Joan Rivers Beauty Great Hair Day Fill-In Powder White 24 oz

SKU CH-GGWC-GYW70

Conceals thinning areas and roots with a transfer-proof matte powder that blends seamlessly for a natural, fuller look

  • Product typeHair Color
  • Key featuresBlends seamlessly with your natural hair color for a natural
  • Product weight0.25
  • Instantly covers thinning areas for a fuller look
  • Blends seamlessly with natural hair colour for a natural finish
  • Long-lasting formula keeps hair looking great all day
  • Easy application with convenient brush for precise targeting
  • Compact design with mirror ideal for travel touch-ups

What the powder does and who uses it

This fill-in powder instantly covers thinning areas and visible roots with a matte, transfer-proof formula. The compact includes a dual-ended brush that parts hair and applies colour in one step. It suits anyone who wants a quick, natural-looking boost of density before heading out.

Upgrade from sprays and mascaras

Unlike aerosol root sprays or wand mascaras that can leave shiny residue, this powder stays matte on the scalp all day. The jump is worth it when you need precise targeting around the hairline without colour rubbing off on collars or pillows.

Coverage capacity and limits

The 24 oz compact delivers enough product for daily touch-ups over an extended period. It comfortably handles scattered thinning and root regrowth between salon visits. Heavy bald patches or complete hair loss will need a stronger solution such as fibres or a topper.

How it compares

Measured against everything we stock in Hair Styling Tools & Salon Products, at today’s prices. Recalculated every night.

Price $27.99
Pricier than about 63% of the 1,592 comparable items (median $18.99).

Specifications

Product
Brand nameJoan Rivers Beauty
Model nameJOANRIVERSWHITE
Product typeHair Color

Questions about this item

What is the net weight of the powder compact?

The compact contains 24 oz of fill-in powder and weighs 0.2500 lb.

How do you use the dual-ended brush to apply the powder?

Use the comb end to part your hair, then flip the brush and dab the powder end onto the exposed scalp for targeted coverage.

Will the matte powder need to be reapplied during the day?

The transfer-proof formula is designed to stay on the scalp all day without budging, so touch-ups are not typically required.

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