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White rectangular tube with blue cap standing upright on a light surface, Crest branding and strawberry illustration visible

Crest 77611 Kids Cavity Protection Fluoride Toothpaste Strawberry 4.2 oz

SKU CH-Y4HX-ACKA9 MPN 77611

Fluoride toothpaste in strawberry flavour protects children aged two-plus against cavities and freshens breath

  • CompositionActive Ingredients: Sodium Fluoride (0.15% w/v Flouride Ion)
  • Product dimensions1.96 in × 1.65 in × 5.9 in
  • Product weight0.2 oz
  • Key featuresCavity Protection
  • Effective cavity protection with 0.15% fluoride ion
  • Kid-friendly strawberry flavor makes brushing enjoyable
  • Fresh breath delivered alongside fluoride defense
  • Suitable for children aged two years and up
  • Compact 4.2 oz tube fits small hands

Kid-Friendly Cavity Protection

Crest 77611 is a fluoride toothpaste formulated for toddlers and children aged two years and older. It contains sodium fluoride at 0.15% w/v fluoride ion to help prevent cavities. The Strawberry Rush flavor is designed to make daily brushing more appealing for young users.

Consistent Fluoride Delivery Under Daily Use

The 0.243% sodium fluoride concentration remains stable throughout the 4.2 ounce tube, providing reliable anticavity action with every supervised brushing session. Regular use as directed supports ongoing enamel protection rather than a single-application benefit.

Upgrade From Non-Fluoride Training Pastes

This paste replaces fluoride-free training toothpastes once a child can reliably spit under supervision. The jump is worth it when a dentist recommends fluoride for cavity prevention and the child accepts the strawberry flavor. It does not suit households avoiding fluoride entirely.

How it compares

Measured against everything we stock in Dental Care & Oral Hygiene, at today’s prices. Recalculated every night.

Price $17.99
Cheaper than about 56% of the 2,485 comparable items (median $20.99).

Specifications

Product
Brand nameCrest
Model name77611
Part number77611
Size & build
Product dimensions1.96 in × 1.65 in × 5.9 in
Product weight0.2 oz

Questions about this item

Does the 0.15% fluoride level in this 4.2 oz tube pose a risk if my child swallows a little each morning?

The 0.15% fluoride ion concentration is standard for children's anticavity toothpaste. Supervise brushing, use a pea-sized amount, and encourage spitting to minimise ingestion.

What brushing routine should I already have in place before switching to this strawberry paste?

Use a soft-bristled brush suited to your child's age, brush twice daily for two minutes, and supervise until they can reliably spit rather than swallow.

Will the strawberry flavor work if my child is used to a mild mint paste from another brand?

The fruit flavor is designed to appeal to toddlers and kids aged two and up; most children transition easily, but taste preference varies by child.

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