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Small white tube with gold lettering, 60g hair colour cream

L'Oreal

L'Oreal Inoa 9.12 Very Light Blonde Ash Iridescent hair care

SKU CH-3DZZ-6X29R

Ammonia-free permanent colour in shade 9.12 lightens up to 3 levels in 35 minutes and covers 100% of white hair

  • Suitable forNormal Hair
  • Product attributesHomeopathic
  • Product typeHair Color
  • Product colorMulti-Color
  • Suitable forAdult
  • Age groupAdult
  • Gentle colouring with no ammonia formula
  • Lightens up to 3 levels in 35 minutes
  • Covers up to 100% of white hair
  • Oil-enriched formula conditions hair during colouring
  • Professional permanent colour shade 9.12 Very Light Blonde Ash Iridescent

Very Light Blonde Ash Iridescent shade

L'Oreal Inoa 9.12 is a permanent hair colour formulated for normal adult hair. The oil-based system uses ODS2 technology to deliver colour without ammonia. It lightens up to 3 levels in 35 minutes and covers up to 100% of white hair. The 60g tube is intended for professional use only.

No-ammonia formula and development comfort

The absence of ammonia removes the strong odour usually associated with permanent colour. Oils in the mixture condition the hair during the 35-minute processing time. The treatment leaves hair feeling conditioned with sustained radiance until the next appointment. Scalp comfort is improved compared with traditional alkaline colours.

Professional expertise required for safe results

This product must be mixed with a dedicated developer, which is not included in the package. Accurate shade selection depends on a thorough hair diagnosis and knowledge of the International Colour Chart. Incorrect mixing or timing can cause uneven lift or damage. Buyers without formal colour training should consult a qualified stylist.

How it compares

Measured against everything we stock in Hair Products & Styling Tools, at today’s prices. Recalculated every night.

Price $13.99
Pricier than about 60% of the 1,401 comparable items (median $12.99).

Specifications

Product
Brand nameDial
Product typeHair Color
Product colorMulti-Color
More details
Suitable forNormal Hair
Age groupAdult
Product attributesHomeopathic

Questions about this item

How do I mix the 9.12 shade with developer and what timing mistake should I avoid?

Mix the 60 g tube with the recommended developer ratio, apply to dry hair, and process for exactly 35 minutes; removing it early reduces the three-level lift and full white coverage.

What upkeep will this permanent colour need after the first application?

Regrowth touches every four to six weeks plus colour-protecting shampoo and conditioner to maintain the ash-iridescent tone and 100 % white-hair coverage between salon visits.

Where does the 35-minute development limit show up first during a long colour session?

The 35-minute cap is the hard stop — leaving the ODS2 formula on longer does not increase lift beyond three levels and risks over-processing the hair shaft.

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