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Small white tube labelled Inoa 9.31 Very Light Golden Ash Blonde 60g

L'Oreal

L'Oreal Inoa 9.31 Very Light Golden Ash Blonde 60g

SKU CH-TSCP-RZA3M

Ammonia-free permanent shade 9.31 very light golden ash blonde lightens up to 3 levels in 35 minutes and covers 100% of white hair

  • Suitable forNormal Hair
  • Product attributesHomeopathic
  • Product typeHair Color
  • Product colorMulti-Color
  • Suitable forAdult
  • Age groupAdult
  • Ammonia-free formula reduces scalp irritation during colouring
  • Lightens up to 3 levels in just 35 minutes
  • Covers up to 100% of white hair for full coverage
  • Oil-enriched permanent colour leaves hair feeling conditioned
  • Shade 9.31 delivers very light golden ash blonde tone

Professional Permanent Hair Colour

L'Oreal Professionnel Inoa 9.31 Very Light Golden Ash Blonde is a permanent cream colour supplied in a 60g tube. It is formulated for professional use on normal hair and requires developer and expert application technique to achieve the stated shade.

Ammonia-Free Oil Delivery System

The colour uses an oil-based delivery system instead of ammonia, removing the typical odour and improving comfort during the 35-minute development time. Maximum lift is limited to three levels, so darker base shades cannot reach this very light blonde result in a single session.

Shade 9.31 Very Light Golden Ash Blonde

The 9.31 code defines a very light blonde base with golden and ash reflects that neutralise unwanted warmth. It covers up to 100% of white hair, but the final tone depends on the starting level, porosity and the developer strength selected by the colourist.

How it compares

Measured against everything we stock in Hair Products & Styling Tools, at today’s prices. Recalculated every night.

Price $13.99
Pricier than about 60% of the 1,401 comparable items (median $12.99).

Specifications

Product
Brand nameDial
Product typeHair Color
Product colorMulti-Color
More details
Suitable forNormal Hair
Age groupAdult
Product attributesHomeopathic

Questions about this item

Should I choose the 9.31 Very Light Golden Ash Blonde shade or another Inoa tone?

Choose 9.31 when you want a very light golden ash blonde result on a base that can lift up to three levels; select a different Inoa number if your target depth or tone differs.

What does "lightens up to 3 levels in 35 minutes" mean for my hair?

The formula can lift your natural or previously coloured hair by a maximum of three shade levels during a 35-minute development time, delivering the 9.31 tone in one session.

How does the oil-based, ammonia-free system affect colour performance?

The oil delivery system drives pigment deep into the hair shaft without ammonia, achieving up to 100% white-hair coverage while leaving hair feeling conditioned and radiant.

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