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Small 50ml tube of L'Oreal Majirel 7.12 Iridescent Ash Blonde hair colour

L'Oreal

L'Oreal Majirel 7.12 Iridescent Ash Blonde 50ml hair care

SKU CH-0P6W-GSJF4

Permanent hair colour in Iridescent Ash Blonde 7.12 lightens up to four levels in 35 minutes and covers 100% of white hair

  • Suitable forNormal Hair
  • Product attributesHomeopathic
  • Product typeHair Color
  • Product colorMulti-Color
  • Suitable forAdult
  • Age groupAdult
  • Permanent colour lightens up to 4 levels in 35 minutes
  • Ionene G Incell technology delivers uncompromised comfort during colouring
  • Covers up to 100% of white hair for full coverage
  • Leaves hair intensely nourished, hydrated and softer than before
  • Simple 1:1 mixing ratio makes application easy and consistent

Product Identity

L'Oreal Majirel 7.12 Iridescent Ash Blonde is a permanent hair colour cream supplied in a 50ml tube. It uses Ionene G Incell technology for comfort and delivers an iridescent ash blonde result identified as shade 7.12. The formula mixes at a 1 to 1 ratio with developer.

Suitability

This shade suits adults with normal hair who want up to 100% white coverage and a cool, iridescent blonde tone. It lightens up to 4 levels in 35 minutes. Buyers who need a temporary rinse, a non-oxidative formula, or a shade outside the 7.12 range should look at alternative products.

Deciding Specification

The single specification that determines fit is the permanent oxidative formulation combined with the exact 7.12 Iridescent Ash Blonde shade code. If the target colour or the requirement for a permanent ammonia-based process does not match, this tube is not the correct choice.

How it compares

Measured against everything we stock in Hair Products & Styling Tools, at today’s prices. Recalculated every night.

Price $11.99
Cheaper than about 70% of the 1,401 comparable items (median $12.99).

Specifications

Product
Brand nameDial
Product typeHair Color
Product colorMulti-Color
More details
Suitable forNormal Hair
Age groupAdult
Product attributesHomeopathic

Questions about this item

Should I choose the 7.12 shade in the 50 ml tube or the 1.7 oz size?

Both listings describe the same 50 ml tube; 1.7 oz is the US fluid-ounce equivalent, so there is only one capacity to buy.

What does “lightens up to 4 levels in 35 minutes” mean for my hair?

The formula can lift natural pigment by a maximum of four shade levels during the 35-minute development time, giving a noticeable but controlled lightening result.

How does the 1-to-1 mix ratio work with standard developers?

You combine equal parts colour cream and oxidising developer — for example, 50 ml of colour with 50 ml of developer — regardless of the developer volume you select.

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