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A small white tube labelled Majirel 9.12 lightest ash iridescent blonde 50 ml

L'Oreal

L'Oreal Majirel 9.12/9BV Lightest Ash Iridescent Blonde 50 ml

SKU CH-KSDE-TYSD3

Permanent colour delivers 100% grey coverage with fade resistance and Incell Ionene G conditioning

  • Suitable forNormal Hair
  • Product attributesHomeopathic
  • Product typeHair Color
  • Product colorMulti-Color
  • Suitable forAdult
  • Age groupAdult
  • Permanent colour covers 100 % grey for full coverage
  • Fade-resistant formula keeps shade vibrant longer
  • Incell and Ionene G strengthen hair fibre for healthier feel
  • Glossy finish leaves hair soft and supple to touch
  • 50 ml tube provides precise amount for single application

Permanent Colour for Natural Hair

L'Oreal Majirel 9.12/9BV is a permanent hair colour formulated for adult users with normal hair. The 50 ml tube delivers a lightest ash iridescent blonde shade that provides 100% grey coverage. Enriched with Incell and Ionene G, the formula helps strengthen the hair fibre while leaving it glossy, soft and supple.

Upgrade from Temporary or Fading Dyes

This permanent formula replaces semi-permanent or temporary colours that wash out quickly and leave grey roots visible. The superior resistance to fading makes the jump worthwhile when you want consistent, uniform results with added depth that last between salon visits. It is not suited for anyone seeking a non-committal wash-out tint or a fashion shade outside the natural blonde spectrum.

Performance Through Repeated Washing

Under sustained exposure to shampooing and environmental stress the colour retains its tone thanks to the fade-resistant permanent base. The Incell and Ionene G complex continues to reinforce the hair structure over time, so strands feel stronger and stay glossy long after the initial application. The 1.7 ounce format supports full-head coverage or root touch-ups without excess waste.

How it compares

Measured against everything we stock in Hair Products & Styling Tools, at today’s prices. Recalculated every night.

Price $14.99
Pricier than about 70% of the 1,401 comparable items (median $12.99).

Specifications

Product
Brand nameDial
Product typeHair Color
Product colorMulti-Color
More details
Suitable forNormal Hair
Age groupAdult
Product attributesHomeopathic

Questions about this item

What size bottle does the 9.12 shade come in?

The permanent colour is supplied in a 50 ml bottle, which equals 1.7 fluid ounces.

Which developer strength should be mixed with Majirel 9.12 for full grey coverage?

Mix the cream with the recommended peroxide developer in the ratio stated on the pack, apply to dry hair and leave for the full processing time; skipping the strand test or shortening the development time is the step most often missed.

How often will roots need touching up with this permanent shade?

Because the formula delivers 100% grey coverage with superior fade resistance, regrowth typically appears after four to six weeks, so plan a root touch-up on that cycle.

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