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A 50ml silver metal tube with a white screw cap and dark brown printed label

L'Oreal

L'Oreal Majirel Cool Cover 5/5N Light Natural Brown 1.7oz 50ml hair care

SKU CH-W69J-VVDB1

Permanent Cool Cover 5/5N Light Natural Brown hair colour lightens up to four levels in 35 minutes and covers 100% of white hair with Ionene G Incell technology

  • Suitable forNormal Hair
  • Product attributesHomeopathic
  • Product typeHair Color
  • Product colorMulti-Color
  • Suitable forAdult
  • Age groupAdult
  • Permanent colour covers up to 100% white hair
  • Lightens up to 4 levels in 35 minutes
  • Ionene G Incell technology leaves hair intensely nourished and hydrated
  • 7 oz tube mixes easily at a 1 to 1 ratio
  • Imported European shade matches US counterpart for consistent salon results

Light Natural Brown Shade 5/5N

This permanent hair colour delivers a light natural brown result with Ionene G Incell technology for comfort during processing. The 1.7oz tube mixes in a 1 to 1 ratio with developer for straightforward salon or home application. It covers up to 100 percent of white hair and lightens up to 4 levels in 35 minutes. Hair is left intensely nourished, hydrated and with a sublime shine until the next colour service.

Mixing And Processing Requirements

The formula requires an oxidising developer mixed at equal volume to activate the permanent pigments. No specialised tools are needed beyond a non-metallic bowl, brush and protective gloves. Processing completes in 35 minutes, freeing the stylist or user from extended wait times. The European shade labelling matches US counterparts, so existing colour records remain consistent without conversion charts.

Upgrade From Temporary Or Ammonia-Heavy Dyes

Users moving from semi-permanent rinses gain full grey coverage and lasting depth that does not wash out. Those switching from high-ammonia permanent colours experience a softer feel on the scalp and hair that is softer than before colouring. The jump is worth it when 100 percent white coverage and up to 4 levels of lift are needed in a single, comfortable session.

How it compares

Measured against everything we stock in Hair Products & Styling Tools, at today’s prices. Recalculated every night.

Price $13.99
Pricier than about 60% of the 1,401 comparable items (median $12.99).

Specifications

Product
Brand nameDial
Product typeHair Color
Product colorMulti-Color
More details
Suitable forNormal Hair
Age groupAdult
Product attributesHomeopathic

Questions about this item

How many levels does this permanent color lift in the 35-minute processing time?

The formula lightens up to 4 levels within 35 minutes before rinsing.

Does the Ionene G Incell formula generate noticeable heat or fumes during the full development period?

The permanent cream develops at room temperature without added heat and has no strong ammonia odour during the 35-minute timing.

What developer strength and volume must I already have to mix 1 to 1 with this 50 ml tube?

Mix the 1.7 oz colour cream 1:1 with a standard peroxide developer; the tube contains 50 ml so an equal 50 ml of developer is required.

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