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Wella Koleston Perfect ME+ tube, pearl blonde shade, 60ml

Wella

Wella Koleston Perfect ME+ Rich Naturals 10/31 Lightest Blonde Pearl 60ml hair care

SKU CH-VY32-CGS7Y

Permanent hair colour delivers pure, balanced blonde with natural depth, shine, up to 100% grey coverage and five levels of lift

  • Suitable forNormal Hair
  • Product attributesHomeopathic
  • Product typeHair Color
  • Product colorMulti-Color
  • Suitable forAdult
  • Age groupAdult
  • ME+ technology reduces free-radical formation during colouring
  • Pure, balanced blonde result with natural depth and shine
  • Up to 100% grey coverage in one application
  • Achieves up to 5 levels of lift for lighter shades
  • 60 ml tube mixed 1:1 with developer for professional use

Professional permanent colour for stylists

Wella Koleston Perfect ME+ Rich Naturals 10/31 Lightest Blonde Pearl is a permanent hair colour formulated with ME+ technology for reduced free-radical formation. The 60 ml tube delivers pure, balanced results with natural depth and shine. It provides up to 100 percent grey coverage and achieves 5 levels of lift when mixed at a 1:1 ratio. This product is intended for professional use only.

Suited to colourists seeking high-lift blonde

Salon professionals who need reliable, long-lasting colour on normal hair will find this shade effective. It is not designed for at-home users without formal training or for clients who prefer temporary or semi-permanent colour options. Buyers looking for a ready-to-use formula without developer should choose a different product type.

Shade 10/31 defines the exact tone and depth

The numerical code 10/31 identifies this specific Lightest Blonde Pearl variant within the Rich Naturals range. Matching this code to the client’s target level and desired reflect is the single factor that determines whether the tube is the correct choice. Always verify the shade number against the colour chart before mixing.

How it compares

Measured against everything we stock in Hair Products & Styling Tools, at today’s prices. Recalculated every night.

Price $15.99
Pricier than about 80% of the 1,401 comparable items (median $12.99).

Specifications

Product
Brand nameDial
Product typeHair Color
Product colorMulti-Color
More details
Suitable forNormal Hair
Age groupAdult
Product attributesHomeopathic

Questions about this item

Does the 60 ml tube include the developer needed for the 1:1 mixing ratio?

The 60 ml tube contains only the colour cream; a compatible developer must be purchased separately to mix at the stated 1:1 ratio.

What does the 10/31 shade number indicate about the resulting colour?

The 10/31 code identifies this shade as Lightest Blonde Pearl within the Rich Naturals range, delivering a cool, pearlescent tone on a level-10 base.

How much lift can I expect when applying this permanent colour to natural hair?

The formula provides up to 5 levels of lift while delivering up to 100% grey coverage on suitable bases.

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